This is a syndicated post. Read the original at MediaPost.com: mobile 2017-09-14.
73% Of Broadband Consumers Want To Tightly Control Their Personal Data
While the Internet of Things will produce mountains of data, many consumers are concerned that someone will access some of the data relating to them. Part of the issue around data also comes down to who consumers will trust with it. A large majority (73%) of U.S. broadband consumers express a desire to keep tight control over access to their personal data, with nearly half being very concerned that someone will access the data without their permission, according to a new report by Parks Associates.